Author(s): Mulholland, Malcolm

Maori Books

This case study book emerges as a result of the increasing debate around the Maori contribution to economic development in Aotearoa New Zealand. This book is intended to: lead a rhetoric of Maori business and management; provide a learning and knowledge development tool for students with an interest in Maori management and business development; provide and avenue for students and teachers to reach clearer understanding of Maori management and leadership in practice, and to allow students to apply theories to practical situations. All the 17 case studies share one thing in common; they are Maori owned. The businesses studied have come from all areas of Aotearoa New Zealand. Each case study has its own focus. Some speak about matching your interests with what type of business you pursue, to the accountability involved in catering for the future needs of of a tribe, through to organising an historic and annual event that fetures highly on the Maori calendar.